Back At It.

We are back folks! Imaging is over and we are halfway recovered and halfway caught up from our week of over whelmingly(is that a word) intense learning. Serous guys Imaging wrinkled my brain, but we came back with some great ideas for 2010. Now its time for the hard part, implementing these new ideas. Lucky for us most of the ideas we have are on the business side of the company and we are already in the process of overhauling that end of things.
If "Focus" is the word for the year "Simplicity" is the goal. Simplicity for our clients in ordering and pricing and for ourselves in a simple business model that is set in stone and works.
D of DLimage

This week has been a "focused" blur.

Continuing with our them of "Focus", this week has been a blur of finishing our homework for Tom, net working with some of Nashville's top photographers at our local pug group, and gearing up for......wait for it...... IMAGING!!!(ahhmm ... sorry i feel better now) For those that don't know, Imaging is the largest training conference for photographers in the nation. L and I are so excited to learn some great new practices, and tips that will help us with the business side of photography. Its going to be three days of amazing learning and we cant wait. Also on the agenda for the week is the first meeting of the Nashville SMUG group, with guest speakers the Bebbs, of Bebb Studio in Vancouver. Its going to be a packed week.

"D" of DLimage

"Focus" the key to the New Year

Had an awesome meeting with former boss and mentor, Tom Uchida of Uchida photography yesterday. We had a blast talking about new ideas and plans for the future. Tom's family has been in the photography business for one hundred years (AMAZING), so to be getting business advice from Tom is pure GOLD. Biggest thing Tom showed L and I yesterday is that our learning curve is over. There is always room to improve your skill but there comes a point where you have to see your worth and start charging what you deserve. He also showed us that at our current price point we actually pay our clients $1.50 to take our 8x10 prints from us.
Toms challenge to L and I was to Focus, and not to let the artist in us to overthrow the business. If our session fee covers an hour of our time, don't shoot for two hours because we are having fun.(this has happened frequently) That's the artist taking over, and its not doing anything good for the business. So our homework? Be intentional with the types of sessions we want to shoot. Write it out, how long they are to take, if there is more than one location. Write it down and stick to it. Don't let the artist run the show. Look for the new list of sessions early next week. Have a great weekend and to borrow a line from the great Ron Burgundy "You stay classy, world."
"D" from DLimage